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Media buying

Are you a novice publisher and want to learn the basic concepts used in affiliate marketing? Or maybe you are already a professional in this business and you look for equally professional solutions? If you are interested in current trends in affiliate marketing, and what is happening at MyLead, you are in the perfect place. We wish you a pleasant reading.

natalia.juszczak 2023-09-04 9
In today's digital marketing world, there are numerous effective strategies that help businesses achieve success online. One of the most significant among them is media buying. This dynamic and versatile technique aims to target the right audience segments and promote offers to generate a higher number of conversions. In this article, you'll discover what media buying in affiliate marketing means and learn how to aptly plan your marketing endeavors.
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dominika.kawczynska 2020-10-27 0
2020 has become a year of uncertainty and forced a lot of media-buyers to change their advertising strategies. In many verticals organic traffic has declined, conversions went down and the whole search and PPC world has become so volatile and unpredictable as never before. A lot of media-buyers started investing in advanced ad tracking and analytics tools so as not to lose touch with reality and quickly adapt their activities to the changes happening around.
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