MyLead programs are billed in various models, marked with the abbreviations CPL, CPS, CPA, CPC. They represent a way of rewarding the partner who recommends the affiliate program.
CPL - the partner is paid for each lead generated by the user or for acquiring a customer. This may be, for example, expressing the desire to use a given service by leaving your contact details on the sales page.
CPS - remuneration is received for each sale, for example, in an online store recommended by the partner. The rate is usually expressed as a percentage of the contract value.
CPA - remuneration for the action performed by the client. An action can be, for example, purchasing access to a VOD service or sending an SMS at an increased cost.
CPC - the remuneration is paid for each click on the affiliate link or advertising banner, i.e. not for direct sales.
COD - remuneration for acquiring a customer who ordered the goods online and paid for the package on delivery.