Affiliate revenue models
Model CPL
Cost per lead
CPL (Cost Per Lead) affiliate programs will reward you for acquiring a customer. In affiliate marketing, we call it a lead.
CPL affiliate programs are a popular option among both new and experienced marketers because they provide a simple and rewarding way to earn commissions. In affiliate marketing, CPL means you get paid for generating leads for businesses - usually by getting potential customers to complete basic tasks like signing up on a website or filling out a form. These simple requirements make CPL programs very beginner-friendly, especially for those just getting started in the world of affiliate marketing.
The process is easy to follow: you promote a product or service, and when someone takes a specific action (like submitting their contact details), you earn a commission. Some campaigns might ask for extra steps, such as confirming an email address, but these details are always clearly mentioned in the campaign's instructions.
As you explore CPL programs, you’ll find they are built to be accessible and flexible, offering a wide variety of campaign types that match different interests and niches, making it easy to find ones that suit your goals and audience.
Check it out