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WORX

WORX is a global power tool and outdoor equipment brand from the Positec Group, focused on innovation and practical benefits for customers.

Platform: cordless tools built around the Power Share battery system, shared across many tools.
Range: drills, saws, multi-tools, trimmers, blowers, pressure washers and garden machines.
Robotic mowing: the Landroid line of robotic lawn mowers is a flagship product family.
For whom: DIY households, workshop users and gardeners.
How it sells: through the brand webstore and marketplace storefronts.