Opiday is an online platform that operates under a single brand across many markets, offering its services to private users through a web service available in local versions.
Range: online services accessed through a website and a user account.
For whom: individual users who want to take part in an online service from home.
What sets it apart: a presence in many regions, with a version of the service adapted to each of them.
How it sells: an online platform reached directly through the web.