Description of the Wayfair Affiliate Program
If you’re into home décor and all things furniture, then you certainly must have heard of the internet’s massive online furniture store, Wayfair. The company is one of the leading US retailers operating in the eCommerce industry. Founded in 2002, Wayfair sells furniture and home goods from over 11,000 global suppliers and boasts a wide collection of more than 14 million products. In the present era where everything is going digital, Wayfair has proved itself to be an amazing means of decorating your interior space from the comfort of your home. All the customer needs to do is place an order from the Wayfair website and wait for the shipment to arrive at their doorstep. They offer tons of different delivery methods according to the customer’s preference; curbside drop-off, safe space drop-off, back yard delivery, room of choice; whichever way you see fit!
The company has experienced immense success as of late, selling over $7 billion worth of furniture and home goods, and earning roughly $1.5 billion in gross profit in the year 2018. Moreover, with home decoration trends shifting constantly, online shoppers have begun to rely more and more on Wayfair’s wide array of prices and fast-paced delivery services.
As an affiliate, going for the furniture industry is bound to be a great opportunity to kick-start your journey. Check out the Wayfair Affiliate Program and how you can start earning right from the comfort of your home by becoming a Wayfair Partner today!
How Do I Join the Wayfair Affiliate Program?
To become a Wayfair Affiliate, you need to become a CJ Publisher. CJ is a vast affiliate network that has a wide collection of programs from companies all over the world. If you access the Wayfair Affiliate Webpage, you’ll be redirected to the CJ platform and prompted to sign up as a publisher there to access the Wayfair program. Once you’ve completed the sign-up process and received confirmation that you’re officially a partner, you can get started right away!
Wayfair has an amazing affiliate program that will help you unlock some amazing commission rates. You can earn a hefty 7% commission on every single sale that your referral makes. On average, their furniture items go for roughly $300. So, you could be looking at a sweet $20-25 per sale. Moreover, their cookie period is 7 days, meaning that you have one week to convert your leads into paying customers for it to count toward your commission. If your lead makes a purchase after one week of opening your affiliate link, then you won’t earn from their sale. So, time is of the essence! If we compare this 7-day window with those of eCommerce giants like Amazon and eBay, their affiliates only have a 24-hour period to lock in their referral sales. So, it’s certainly among the better options. Best of all; you can also promote Wayfair’s sister companies, including Birch Lane, Joss and Main and All Modern. The program terms are the same for all these companies.
The most important thing to note is that Wayfair’s warehouses are located in Canada, UK, Ireland, Germany, and all across the US. So, your traffic must originate from these countries as Wayfair does not offer international shipping at the moment.
What Are the Rules for the Wayfair Affiliate Program?
Much like other affiliate programs out there, Wayfair has a list of things that should be avoided at all costs:
You must not engage in placing bids on the company’s trademarked terms.
You cannot link directly to the product listings on the original website; you need to link to your website first and take your referrals to the product listings from there if you’re going to be running ads.
Wayfair does not allow the use of coupons or promotional codes in the program.
You can employ email marketing as a promotional strategy; however, your emails must not imply that they are being sent on behalf of Wayfair. You should be completely open about your relationship with Wayfair.
You can recommend your favorite furniture item from Wayfair’s collection to your audience. However, your content must not be a list of only discounted products as it could be mistaken as an email from the company itself.
You must send a copy of your promotional email to Wayfair as well so that the company can double-check and verify your content to be per the Wayfair Affiliate Program policies.
Lastly, you can only utilize your own personal websites and the ones you manage for promotion. You can also use your social media profiles, including Reddit, Digg, StumbleUpon, Facebook, Twitter, Instagram and Snapchat.
MyLead hosts a ton of different Furniture Affiliate Programs. If you’re interested, check out offers of the hottest programs on our platform!