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[CASE STUDY] Mobile Rewards - How to make money from app?

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0 December 2020
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Certainly, more than once, you have met a mobile game in which you could exchange the scrupulously collected points for attractive rewards. It is a well-known mechanism. Mobile Rewards, the main character of today's case study, works similarly.


Do you know that as the owner of a mobile application you can use Mobile Rewards to make money from app? How? It's easy. Let's take a look at Martin's actions. After reading his story, it will be easier for you to understand the whole process. 


App monetization success with Mobile Rewards


How to make money from app? Mobile Rewards from MyLead


Martin is the owner of a mobile game set in ancient Europe, and the whole concept of the game is to expand the empire. Some time ago, he decided that his application is ready to generate additional profits. I bet you know what we’re about to say. You are right - Martin took advantage of the opportunities offered by Mobile Rewards, and it allowed him to effectively monetize mobile application.


What is Mobile Rewards?


How to make money from app? Mobile Rewards from MyLead


Let us briefly explain what Mobile Rewards is all about. As an application manager, you provide your recipients with a list of offers, and for each task completed, your users receive a certain number of points. These points can be then exchanged for various types of rewards. Remember that it is up to you to decide how many points your offer will be worth and what your users can receive in return. The reward can be, e.g., a weapon upgrade, extra lives, or virtual coins, and if your game is about solving puzzles - a hint. It all depends on your creativity.


If you want to learn more about Mobile Rewards, go to our dedicated subpage:


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Why Mobile Rewards is a good choice for app monetization


Perhaps you're still wondering if the Mobile Rewards solution available on MyLead is a good idea for app monetization. Let me tell you about some important things to remember:


How to make money from app? Mobile Rewards from MyLead


A great alternative to annoying ads - provide a user-friendly experience without intrusive advertisements.

Full control over rewards - you decide what rewards your users will receive, tailoring the experience to your audience.

Customization freedom - MyLead allows you to create a unique look for your rewards, giving you the flexibility to modify them as needed.

Global reach - Mobile Rewards operate worldwide, allowing you to target users across different countries.


Final earnings with Mobile Rewards


We still haven't said a word about any specific amount yet. With the Mobile Rewards, Martin managed to gain €239.30 within 20 days. Let me tell you how he did it.


Martin went to the MyLead's panel and configured the Locker. He set all the necessary parameters, chose the preferred design, and then implemented it in his application. 


How to make money from app? Mobile Rewards from MyLead


The user, wanting to gain a few additional points, goes to the store view and selects a task to be performed from the list of offers. The task in this case is a certain activity that brings profit to the advertiser. It may be downloading the application, providing personal data, etc. All that to make sure he will eventually make money from app.


How to make money from app? Mobile Rewards from MyLead


As you can see, each offer has an assigned amount of points that the player using your application will receive after completing the task. Points are accumulated in the user panel, in the so-called store, and their specific number allows them to receive an attractive prize.


How to make money from app? Mobile Rewards from MyLead


In his app, Martin allows for exchanging points for virtual coins, gaining additional building blocks, or moving to a higher level.


Let us now briefly analyze Martin's results within this case study.


How to make money from app? Mobile Rewards and the results></p><p style=


Within 20 days, his application generated 8439 clicks (Mobile Rewards entries) and nearly 560 leads, which gives a conversion rate of 6.6%. Marcin managed to gain €239.30 which means that the amount for one conversion was USD 0.44. All this in less than three weeks. 


How to make money from app? Mobile Rewards and the results


Here is one example of making money on apps using Mobile Rewards. Of course, there are many more. As always, you can read about them all on the MyLead affiliate blog. Everything depends on the nature of the application, its possibilities, ways of using it, your creativity, and the supporting actions, such as promotion. Remember that additional marketing activities, i.e., using the available promotion methods, will make your achievements even more spectacular.


If you also want to start your adventure with Mobile Rewards or you are looking for information about other Content Lockers, have a look at the MyLead subpage entirely dedicated to this issue. You will find there all the necessary information needed to earn money effectively.  


Final tips


What to do to make your actions and the app monetization process even more successful? Here are some final tips on how to make money from apps.


  1. Create a user-friendly application. This will attract more potential customers, which will significantly increase your chances for profit. 
  2. Carefully consider the rewards. Offer prizes that will really interest your users. Make it a real benefit for both parties. Remember that Mobile Rewards aren't only new opportunities for you, but also your audience. 
  3. The main advantage of Mobile Rewards is standing up against annoying advertisements. Suggest solutions that will encourage rather than discourage
  4. Take care of the details. Before making new options available, make sure everything looks as planned. 
  5. If you don't know, ask. The MyLead team’s priority is to help you choose the right products and answer any questions you may have. Remember that you will also find a lot of insights on affiliate marketing on the MyLead blog. 

Good luck!