The gaming and e-sport market has recently experienced a real boom. It is one of the fastest-growing branches of the entertainment industry in the world, and COVID-19 has strengthened it with record sales of online games. Today, practically everyone plays or knows someone who prefers this form of leisure. No wonder, then, that with the rise in popularity of gaming, many offers of affiliate programs have also appeared on the market.
The gaming market - what do we know about it?
According to Newzoo's latest report, the global gaming market will generate $159.3 billion in revenue in 2020. This would be an increase of 9.3 percent year-on-year. Moreover, Newzoo predicts that the industry's income will exceed $200 billion in 2023, and the still growing number of players worldwide will exceed three billion by 2023.
The report also shows that the most significant growth has been recently seen in the mobile gaming sector. The restrictions imposed by the pandemic kept many people at home, which, combined with the growing availability of mobile devices, was even predictable. According to the authors of the study, mobile games will generate up to 77.2 billion dollars of revenue in 2020, which is an increase of 13.3 percent compared to 2019.
Gaming affiliate programs – how to make money?
Do you know that Amazon created the first affiliate program? Jeff Bezos, the founder and CEO of the company, created this idea as part of his company's marketing strategy. Today this system supports various sectors, including gaming. Considering how big the gaming industry is and how popular affiliate programs are becoming, it is worth thinking about making money in this way. It is an industry that encourages engagement and interaction, bringing real opportunities for advertisers to earn quite good money.
These can be either selling the games themselves and earning commissions or promoting guides and showing others how they can experience their gaming adventures and also make money on their own, placing partner links in films and descriptions or displaying unique partner promotion codes during transmission. A player can also earn money by encouraging their viewers to perform simple tasks - registering in the game, playing it or performing a series of tasks. In fact, there are many different models of making money on the best gaming affiliate programs.
Gaming affiliate programs help fans of this form of entertainment to make much money. These amounts can easily be multiplied if we don't limit ourselves to just one affiliate program. By subscribing to several top gaming affiliate programs, we can diversify and significantly increase our earnings.
Why is it worth to join game affiliate programs?
In the world of online gaming, whether users are playing or just browsing, they enter interactive mode - they click, chat, share links. Such an environment is very involved, especially when it comes to content that meets their needs. Whether they play their favourite game or watch the streamer on Twitch, users are among the media they trust, which makes them more likely to accept their recommendations. This is an ideal opportunity to earn money on partner and gaming affiliate networks. By automating the process, advertisers can easily optimize their campaigns and receive current information from their traffic providers, while understanding what works and where improvements can be made.
Gaming has emerged as such an immense industry that its value is greater than that of the music and the movie industries combined. That should be enough to let you gauge just how lucrative this market could be if affiliates were to strike with the right strategy in mind.
Numerous platforms have emerged as a consequence of the upsurge in the popularity of games. Steam, GameRanger, EA Games, GameLoop; to name just a few. These platforms have made it super easy to have a multitude of games at your disposal in one all-inclusive gaming destination. Gamers can play all sorts of games, from the ever-popular ones like PUBG and Fortnite to the all-time classics like Minecraft! Let’s talk about the top ones on our list.
WORLD OF WARSHIPS
Model: CPA | Rate: 2.75$ | Conversion type: Single Opt-in, Double Opt-in, Create and activate account | Countries: GLOBAL
First up, we have the Wargaming Affiliate Program. Wargaming is a popular producer and publisher of wargames like World of Warships which is a free-to-play naval warfare game. It has become immensely popular in the gaming community ever since its inception. Players can enjoy a good solo run or join clans and lead exciting battles.
WORLD OF TANKS
Model: CPA | Rate: $0.12 - 7.84 | Conversion type: Create and activate account , Complete the task | Countries: Global
Another popular game produced by this company is World of Tanks which is everything that World of Warships is but with tanks! They run an amazing affiliate program where affiliates with an established number of visitors can partner up with them and earn money by getting people to register on their platform. You could earn up to $12 CPA (Cost Per Action).
WAR THUNDER
Model: CPA | Rate: 2.57$ | Conversion type: Single Opt-in, Create and activate account | Countries: AUS, CA, USA, NZL, IRL
Next, we have the War Thunder Affiliate Program that’s ideal for beginner affiliates. All they ask is that your YouTube channel has a minimum of 1000 views per video and 100 views per Twitch stream to qualify. In this day and age, that’s practically nothing! Their program is very flexible and you’ll have access to all sorts of different information and cool in-game features to support your progress. They can also accommodate you in case you don’t work with YouTube or Twitch. So, it shows a lot of promise for beginners in this niche.
RAIL NATION
Model: CPL | Rate: 1.08$ - 2.69$ | Conversion type: Single Opt-in, Create and activate account | Countries: AT, CA, DE, FR, UK, USA, CH
CrossFire: Warzone Affiliate Program
Model: CPA | Rate: $13.33 | Conversion type: Install , Complete the task | Countries: US
Lastly, the CrossFire: Warzone Affiliate Program is also on our list. It’s a tactical FPS (First-Person Shooter) game that involves a lot of strategizing, exciting simulations, and a whole lot of RPG! They have a CPA model where you could earn up to $13 per action for your referral.
All of these programs show a lot of promise. You could go ahead and get started with multiple ones if you see that as a viable option for you. The best way would be to join an affiliate network where you would easily be able to find multiple Gaming Affiliate Programs and join them all with just a click of a button. You won’t need to individually provide lengthy information and fill out complete forms for every single affiliate program that you want to become a part of. It’s very convenient and time-effective!
Top 10 game affiliate programs
- Affiliate program WarThunder
RATE: $0.88 - 3.97
TYPE: CPL
- Affiliate program Gamehag
RATE: $0.39 - 3.16
TYPE: CPA
- Affiliate program Total battle
RATE: $0.25 - 2.95
TYPE: CPA
- Affiliate program Warframe
RATE: $0.82 - 2.17
TYPE: CPL
- Affiliate program Crossout
RATE: $0.82 - 2.17
TYPE: CPL
- Affiliate program Heavy Metal Machines
RATE: $1.61
TYPE: CPA
- Affiliate program Raid: Shadow Legends
RATE: $1
TYPE: CPA
- Affiliate program Cuisine Royale
RATE: $0.42
TYPE: CPA
- Affiliate program Soul Calibur
RATE: $0.12 - 0.3
TYPE: CPL
- Affiliate program Pou Game
RATE: $0.11
TYPE: CPA
Streamer Affiliate Programs
Video game streamers have become all the rage in the past few years. A lot of gamers love to tune in to their favorite YouTubers or streamers on other platforms and watch them play. Because of its immense popularity, streaming has become a lot more than a leisure activity; it’s now a full-time job. As an affiliate, you should know that there’s a lot of money to be had in this niche. Plus, it’s a whole lot of fun as well! After you’ve established a little fanbase for yourself, you can use it to your advantage and start promoting different games. In fact, you’re already doing that by playing the games. All you need to certify your partner position is to sign yourself up for the relevant Gaming Affiliate Program and start earning commissions for every new user you bring in or every action you enable your referrals to perform!
Do You Need a Website to Become a Gaming Affiliate Marketer?
The short answer is, no; you don’t need a website to become a gaming affiliate. Although having a website would prove to be a lucrative option where you can promote all sorts of different games, build your very own audience, and have everything according to your specification. However, it can be a very time-consuming experience, especially when you don’t even know what you’re doing. The sensible route to take would be to instead establish yourself on social media like YouTube, Facebook, Twitch or Instagram. You could also manage your very own blog and talk about different games. Moreover, as mentioned above, you could also become a part of different affiliate networks to make it all the easier for you!
What Does the Future Hold for the Gaming Affiliate Industry?
The future holds a lot of promise for affiliate marketing in the realm of gaming. With each passing year, different gaming companies are coming up with more and more exciting games to keep the general public entertained and on their toes. Not to mention, the advancement of technology is taking the gamer’s experience to a whole new level. AR and VR (Augmented and Virtual Reality) have taken the world by storm and have led to a surmount of popular games like Pokémon Go. When it was released back in 2016, AR was still a relatively new concept for most gamers. And so, it took no time to explode worldwide with over millions of players chiming in worldwide to catch ‘em all!
You can easily promote different games and gaming websites whose affiliate programs you’ve joined by utilizing literally any space on the internet that you can! You could use email marketing, make posts on social media, create videos on YouTube or Twitch, manage your own website, or run a successful gaming blog. Needless to say, the world is your oyster in this case. You can get started today as a Gaming Affiliate and begin earning good commissions just by sitting at home and being at your computer!
A gaming PC, gaming chair, gaming laptop, gaming desk, gaming monitor, gaming mouse, gaming keyboard, gaming headset, gaming monitor... "We don't have money for all that nonsense!". Who's ever heard this sentence relating to the gaming products mentioned above? Raise hands! Yes, there were times during which gaming was considered a waste of time and money. Fortunately these times are gone and now gaming not only can be just a great way of relaxing and spending time on a kind of entertainment, but can also be a hobby and passion and there's plenty of people who do gaming for living. And these two groups is your niche to hit! A gaming PC or a gaming laptop, gaming desk, gaming monitor, gaming mouse, gaming keyboard, gaming headset, gaming monitor... This is the equipment that need to be taken care of when thinking about professional and a little less advanced gaming sessions. Once your audience has gathered all of these products, it's your time to step in with a bunch of games to recommend! Welcome to our list of the best Gaming Affiliate Programs! Stay as long as you'd like and promote any program you'd like! Gaming is a great category when it comes to its earning potential. So use that to your advantage and join our Gaming Affiliate Programs today!