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[CASE STUDY] Content Locker: Hacks - Word of mouth marketing
They say that money doesn’t fall from the sky. Well, maybe not from the sky, but who wouldn't want to earn extra money online like €874.96? Are you wondering how to make this money yours? It's easy! It's already at your fingertips—ready to be paid out and sent to you at any time.
The amount mentioned above is what one of our users managed to earn. This user, who you may already know from a previous content locker case study, focuses on promoting computer games. Noticing the surge in popularity of the game Among Us in recent months, they decided to tap into its potential and monetize their activities.
What did they achieve? €874.96 in just 31 days. Take a look at this case study to learn how to translate your actions into real profit, just like our user did.
The strategy: Using Content Locker
Our user decided to leverage one of the best affiliate tools available on MyLead—the Content Locker. Content Locker is a solution that allows you to block specific content, generating revenue when it is unlocked by users. This content could be a file, specific content on a website, a blog entry or its fragment, or even an element of a mobile game.
Interested in learning more about Content Lockers? Visit the MyLead website to explore new opportunities for earning money online!
Execution: Finding the right hack
Our user opted for the first option—blocking a file. After a brief consideration, they got to work—finding an interesting hack for the game and incorporating it into their strategy. Just a few minutes with a search engine was all it took to start executing the plan.
Next, they created a Landing Page and placed the Content Locker on it. A landing page is designed to encourage users to perform specific actions in exchange for unlocking content.
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To create the website, our user needed a basic knowledge of HTML. With this, they were able to create a simple Landing Page, as seen in the picture above.
Need help promoting your landing page with SEO? Check out our blog for a guide on how to do that.
What does the whole process look like?
The user lands on the page in search of a game hack and clicks "download." They are then presented with a list of actions to complete in exchange for downloading the desired file. The whole process looks something like this:
You're probably wondering how our user earned almost a thousand euros in a month? Let's analyze it.
The main channel of promotion was a specially prepared landing page with Content Locker installed (in this case, it was File Locker),which blocked the possibility of downloading the file with the game hack.
Additionally, the user utilized word of mouth marketing to spread information about the website. They used social media marketing and Internet forums—both general and those dedicated to computer games—where they shared posts and comments about the site.
Instead of manually posting and commenting, they found a way to automate the process using a bot that manages multiple identities in online forums and similar platforms, making the job much easier.
They also made great use of SEO tools, like ahrefs.com, to find the best portals for posting content, making their experience with Lockers even more efficient and enjoyable.
What results did they achieve?
First of all, the user had a clearly defined target audience—people interested in computer games, multiplayer games enthusiasts, and active players looking for additional bonuses and solutions. The age and gender of the recipients were not significant.
Importantly, the user targeted countries like the USA and Canada, significantly boosting their results. When planning any action, it's crucial to pay attention to location, as it can be a key factor in generating profit.
The user's activities resulted in 13,726 visits to the website, with nearly 56% of visitors clicking the "download" button. A total of 579 people completed the conversion, and since each user needed to perform two actions to unlock the file, this resulted in 1,158 completed conversions. The user earned a total of €874.96, which equates to about $0.76 per conversion.
A significant factor in generating traffic was the promotion of the landing page, primarily through word of mouth marketing and a well-described hack file. These factors helped the user appear in search results. The more realistic the file looks, the more conversions it generates. The user described the file as Among_Us_Hack_[2020].rar and accurately marked its size [9.68 MB], adding to its credibility.
Conclusion
Earnings typically vary based on the quality of the traffic source, country, and device. By targeting people interested in gaming and looking for the solutions offered by the user, they managed to earn nearly €0.8 per conversion.
This is just one example of making money with Content Lockers using hacks. There are countless other strategies, depending on the niche you’re working in and the supporting activities you employ.
And for more insights, visit the MyLead blog to learn how to choose an affiliate program for Content Locker and how to install Content Locker successfully. Don't waste any time—take advantage of this free knowledge now.